SEOUL, March 20 (AJP) - SEOUL – The Embassy of India in the Republic of Korea held a briefing session Wednesday to introduce the inaugural World Audio-Visual & Entertainment Summit (WAVES) 2025, which aims to attract a global audience of industry leaders, policymakers, and investors, strengthening India’s position as a major hub for media and entertainment.
WAVES 2025, scheduled to take place from May 1 to 4, in Mumbai, will showcase India’s thriving media and entertainment (M&E) sector while fostering international collaboration and investment, an Indian Embassy official said during the briefing attended by representatives from Korean media, entertainment companies, and industry professionals.
During an opening speech session, the Ambassador of India to the Republic of Korea, Amit Kumar, highlighted the growing partnership between India and Korea, emphasizing how the summit could serve as a bridge for deeper cultural and business collaborations.
"Strengthening people-to-people connectivity is a key strategic priority for us, and it is indeed necessary to ensure the long-term resilience and sustainability of our partnership," Ambassador Kumar said. "The Republic of Korea boasts a very successful and vibrant audio-visual and entertainment sector, and we believe Korean participation at WAVES 2025 will open avenues for creative collaboration and business expansion."
The summit will serve as a convergence platform for key players across various segments of the global M&E industry, including film, television, digital media, gaming, and animation. WAVES 2025 will feature a Prime Minister–CEO Roundtable, global media dialogues, exhibitions, investment forums, and cultural showcases.
Sanjara Arya, Director of the Swami Vivekananda Cultural Center (SVCC) in Seoul, further detailed WAVES 2025’s structure and the role Korea could play in it.
"WAVES 2025 is more than a mere conversation. It is a movement that brings together policymakers, media professionals, and creative minds from all over to discuss the evolving role of media in economic growth, technological advancement, and social transformation," Arya said. "India extends its hand in partnership, inviting you all to join WAVES 2025, not just as participants, but also as co-creators of a new era in global media."
The summit will focus on four main verticals: digital media, traditional media, AVGC-XR (Animation, VFX, Gaming, Comics, AR/VR/XR), and films & documentaries. The Indian government is also establishing the Indian Institute for Immersive Creators (IIIC) in Mumbai, offering opportunities for global collaboration in emerging media technologies.
reporter
Park Sae-jin
swatchsjp@ajunews.com
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