The event, called "Mega Wari," is a major quarterly promotion held four times a year on Qoo10 Japan, an online marketplace.
Foodology achieved cumulative sales of over 60,000 units, nearing daily sales of 200 million won ($144,770), during the event held from June 1 to 12. Six Foodology products ranked within the top 100 in cumulative sales, with three products placing in the top 20.
Its main product, "Coleology 60 Tablets," sold over 11,400 units, while "Coleology Cutting Jelly" sold over 8,700 units.
Foodology plans to increase the range of its products and expand its offline channels in the second half to further strengthen its presence in the Japanese market.
"Amid the ongoing ‘K-beauty’ craze in Japan, interest in health supplements is expanding, leading to an increase in Japanese consumers seeking Foodology products," an Adapt official said in a press release.
Earlier this year, the company also established a subsidiary in Sacramento, California, to expand its sales channels in the U.S. market.
reporter
Kim Joo-heon
jhkim123@ajunews.com
